In a rebuff to Coca Cola's plan to reopen its plant at Plachimada near Palakkad in Kerala, the Perumatty Panchayat has rejected the soft drink company's application to renew its licence on the basis of the Kerala High Court order permitting it to dra
Jon Wilkins, founding partner of Naked Communications, which gives communication consultancy to some of the world's biggest companies such as Coca-Cola, Nestle and Nokia, is looking for people to set shop in India. Initially, he wants to work with only three people here, who have an entrepreneurial spirit & an understanding for brand strategy. He is attracted to India for 3 reasons - India is ready for change, ad market here is growing rapidly and new channels are opening up.
Cola wars are pass, it's things like mobile phone services that are the real competition for Coke products, said Neville Isdell, chairman and chief operating officer of Coca-Cola, the world's largest beverage company. In India, strategy is no longer about competing with global rival PepsiCo or other local soft drink brands. Instead, it's about influencing consumer choice away from such purchases as rock-bottom pre-paid mobile cards to buying a Coke product.
Kerala high court on Tuesday directed the company to stop drawing groundwater for use in its bottling plant at Plachimedu in Palakaad
The high court, while directing the companies to make 'a complete and full disclosure', had asked them to either declare that soft-drinks did not contain pesticide residues. Challenging th HC order, the two MNCs had moved the apex court in August 2005 on the ground that such a disclosure could not be printed on their bottles without fixation of standards by the central government.
Coca Cola has got a clean chit from TERI for eco compliance. Its report said Coke meets with all Indian regulatory requirements.
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Lok Sabha Deputy Leader Vijay Kumar Malhotra said Health Minister Anbumani Ramadoss' reaction to the CSE study was highly condemnable as the minister said there was no need for an inquiry.
Homegrown cellular phone handset maker Micromax said on Friday said that its Chief Executive Officer Deepak Mehrotra has quit the firm.
Advertisers across product categories are using advergaming to push their brands
Soft drink major Coca Cola said on Tuesday it will launch a new advertisement campaign from Wednesday as part of its marketing communication strategy for 2007.
The regional players are outrightly opposed to the idea, while MNCs are looking for procedural changes that, they say, will align the labelling criteria with global practices.
There have been several, high-profile name changes in 2007 and interestingly, many of these have been corporate rebrandings, rather than consumer product name changes.
Firms use imported pulp as Indian oranges have lower juice content. The Indian orange is yet to catch the fancy of beverage companies, foreign as well as Indian. Dabur, the leader in orange-based packaged juices with a 54 per cent market share, sources orange concentrate from North and South America for its 'Real' brand.
Coca-Cola will complete the process of divesting 49 percent stake in Indian operations by Feb 28, with its bankers close to finalising the financial institutions and high-net worth private individuals with whom the shares will be placed.
Charting out a new growth strategy for India, soft drinks major Coca Cola on Friday said it would turn to the country for its global services in different areas.
Tata Tea, which sold its stake in US-based Glaceau last year, plans to begin selling a low-priced bottled water in the country through its unit Mount Everest Mineral Water, to take on global rivals such as Coca-Cola and PepsiCo in the Rs 1,500-crore packaged drinking water market."We want to do it quickly,'' Pradeep Poddar, managing director and CEO, Mount Everest, said. "The market is still very young and we can evolve it further through marketing new offerings."
Taking cue from its Red lounge experience, which is popular amongst youth in the US and Singapore, Coca Cola is replicating the model in India with a pilot project in Pune.
Pepsi and Coca-Cola India have been asked to depose before the joint parliamentary committee probing pesticide allegations in beverages on December 16 and 17, respectively.
Objective of the examination is to study the tax implications of such deals.
Coca-Cola India has written a letter to the joint parliamentary committee, probing allegations of pesticides in beverages, seeking permission to depose before it.
The country's largest consumer goods company Hindustan Unilever says it has been able to reduce its water use by regular metering, monitoring and controlling of utilities consumption at all its manufacturing sites
Following a global strategy to promote healthy beverages, Coca-Cola India is considering an entry into various new beverage segments such as juices in addition to sports and energy drinks.
Leading softdrink manufacturers like Coca-Cola and Pepsi on Friday asked the government to abolish eight per cent special excise duty on aerated soft drinks to help them bring down prices.
The chief minister said the protests were a 'natural response' by people who were facing a water crisis because of the cola companies.
According to Indian tax laws, an acquisition or sale made by an overseas subsidiary of an Indian company is not liable for taxation in India.
The interim test report of the samples of Coca-cola from the company's Plachimada plant in Kerala has revealed that the soft drink did not contain cadmium and the lead content was much lower than the permissible level.
Hindustan Coca-Cola Beverages Pvt Ltd has moved the Mumbai high court challenging the Maharashtra government's action of confiscating huge stock of its aerated water products.
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